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Heading to SXSW? 5 Trends to Watch | Adweek

Via Scoop.it - Understanding Social Media

The conference is nothing if not comprehensive, but every year a few trends seem to generate the most chatter. To get a sense of what to expect, Adweek talked to a few techies making the annual pilgrimage to SXSW. Whether you’re Austin-bound or just wishing you were, here’s a look at what they say could be ahead.
Via adweek.com